West Hollywood Celebrates Fashion Night Out

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with Twice as Many Retailers as Last Year, Plus a Kick-off Dinner and Afterparty


West Hollywood is excited to once again celebrate Fashion’s Night Out on Thursday, September 8, 2011. Fashion’s Night Out festivities begin at 6 p.m. and retailers around the city are extending their hours into the night with parties, special guests, trunk shows and entertainment.  As the in-store festivities conclude, shoppers are invited to the official West Hollywood afterparty at Skybar at the Mondrian hotel beginning at 10 p.m. The party will include photo opportunities, champagne, desserts and music.

“Whether your fashion statement is as a diva, a rocker, or refined, West Hollywood’s fashion community offers an exciting and diverse shopping experience,” said City of West Hollywood Mayor John Duran. “The City of West Hollywood has always loved a good party and we are excited to celebrate fashion this year.”

Building on the success of last year’s Fashion’s Night Out in West Hollywood, participation among businesses city-wide has increased and retailers have really stepped up with exciting, can’t-miss programming.

“We’re ecstatic that we have almost doubled the number of businesses participating in Fashion’s Night Out in West Hollywood from last year,” said Ryan Farber, Executive Director of The Avenues: Art, Fashion and Design District. “Many of the city’s most prestigious fashion houses are on board for the first time this year.”

New participants to West Hollywood's Fashion's Night Out celebration include Balenciaga, Barker Black, Christian Louboutin, Church Boutique, Donola, Faith Connexion, Helmut Lang, Revolve Clothing, Stella McCartney, Theory, Theory Men, Y3 Adidas, and others. 

Returning retailers this year include 3.1 Phillip Lim, where a huge bash, benefiting the Silverlake Conservatory of Music,  will celebrate fashion and music with a live performance from the band CULTS; Alpha, which is teaming up with Falling Whistles, the 722 Figueroa Showroom and the brand new Sweet Beats truck all to help benefit and rehabilitate Congolese currently at war; and Arcade where famed shoe designer Jerome Rousseau will be hosting a trunk show and autographing heels while guests sip cocktails and indulge in grilled cheese from The Grilled Cheese Truck.

Free shuttles will transfer shoppers around the city from 6 p.m. – 11 p.m. Parking is available in the San Vicente Municipal Parking Garage at the corner of San Vicente and Melrose Avenue for $8 for the evening.

Participating West Hollywood Celebrates Fashion’s Night Out retailers include: 3.1 Phillip Lim, Alberta Ferretti, Alpha, Andaz West Hollywood, Andrew Christian, Arcade Boutique, Balenciaga, Barker Black, BCBG Maxazria, Beckley, Blumera, Chocolate Sun Studio, Christian Louboutin, Church Boutique, Code C, Crossroads Trading Co. Crossroads, Curve, Donola, Faith Connexion, FNO WEHO Pop-Up Lounge, Goldsmith & Klein, H. Lorenzo, Helmut Lang, JGerard Design Studio & Peace Gallery, John Varvatos, Kitson Melrose, Kitson Men, Kitson Studio, LASC, Le Parc Suite Hotel, LIVE! On Sunset, Makeup Mandy, Modern Beauty Supply & Salon, Nicole Miller, PAR-LA, Ports 1961, Ralph Lauren, Revolve Clothing, Sieilan's Vintage Apparel, Skybar at Mondrian, Stella McCartney, Ten Over Six, Theory, Theory Men, Vera Wang, Wanna Buy A Watch, Y3 Adidas, and others. 


Fashion’s Night Out Kick-off, Mark your Calendar: The City is kicking off Fashion's Night Out with Taste Fashion on September 6th, a multi-course dinner and cocktail pairing hosted by The Avenues at The Bazaar by José Andrés inspired by a selection of looks from 3.1 Phillip Lim’s fall fashion collection.  Tickets are available at www.avenueswh.com, and benefit West Hollywood Elementary School’s Art Programs.

Website and Social Media Information

Website: www.FNOWestHollywood.com

Facebook: www.facebook.com/fnowesthollywood

Twitter: @FNOWeHo, hash tag #FNO

Tumblr: fnoweho.tumblr.com


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